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Michelin and Car Design News form partnership to reach out to the car design community
Michelin is now a sponsor of Car Design News' autoshow activities, and Car Design News is helping Michelin to communicate the importance of technology in concept vehicle design. The partnership provides several synergies for the two companies, opening the door to a host of new designer-related activities. Stay tuned for upcoming announcements from Michelin and Car Design News.
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Challenge: Develop tires as an integral facet of concept vehicle design. Solution: Michelin
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Dodge Super 8 Hemi
Jeep Willys
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What’s the best part about an auto show? The concepts of course! They are a glimpse into the future of automotive technology and an outlet for vehicle designers to express themselves – the opportunity to display their most exciting ideas.
Michelin views concept vehicles as the perfect opportunity to display the future in tire technology. Designers at Michelin work closely with vehicle designers to integrate tires into the overall vehicle concept. These edgy ideas are showing up on concept vehicles in auto shows around the world. Look for them in Frankfurt and Tokyo as well.
Have you seen the Jeep Willys, Super8 Hemi and GM Yukon XL? Michelin worked with these vehicles’ designers to create unique treads, sidewall carvings, tire colors and sizes to match the brand and image of the concept.
At Michelin, concept development is a priority. The company believes tire systems can be a major asset from the first concept drawing – the possibilities are endless.
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PAX System is poised to radically change vehicle design.
Vehicle Design Opportunities:
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Eliminates the need for a spare wheel, opening up space for redesign of the rear axle.
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Provides potential for different front and rear assemblies, because a standard-sized spare tire is not needed.
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Larger interior wheel dimension permits the integration of larger and lighter breaking systems, motor systems or other components.
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PAX System wheel/tire assembly
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From the invention of the radial tire in 1946 to the introduction of PAX System, Michelin continues to revolutionize the tire industry. Curious about what’s next?
Get in on the buzz
Michelin offers a free quarterly newsletter called Revolutions.
Revolutions will keep you up to date on the latest news around PAX System and other Michelin concept work.
If you are interested in learning more about Revolutions or would like to sign-up for the free newsletter, please contact Christine Olszewski at colszewski@eisbrenner.com
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