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Home : Autoshows : Detroit2002 : Preview |
The lead up to the 2002 Detroit Auto Show by Dick Ruzzin |
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DaimlerChrysler concepts at the 2001 Detroit Auto show |
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![]() Nissan Primera at the Frankfurt Motor Show |
IAA Frankfurt - Frankfurt showed a lot of energy from the Asian manufacturers as they continue to aggressively pursue European buyers in all fourteen countries. The main weapon is the use of design and a great amount of new work was shown. High quality design efforts were demonstrated by Nissan, starting to rollout dramatic vehicles that are very well conceived and executed. Their attention to ergonomics and interior and exterior detail is head and shoulders above the pack. Their performance is the benchmark at this time. |
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Honda Unibox at the Tokyo Motor Show |
Tokyo Motor Show - In Tokyo a very different story was told, but design was again the key element as technology is starting to take a back seat to dramatically designed vehicles of all kinds. Tokyo always shows a large number of small cars for the Japanese market and this year was no exception. Honda was one of the leaders that displayed, to American taste, a very strange looking small, one box car. What was shown was pure Japanese design for Japan? They look great in Tokyo, they are the right size and have a strong and quirky look that fits the lifestyle and artistic character of the avante garde Japanese art and architecture that appeals to the young market.
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